Fresh fruit 
& vegetables 
Fresh fruit 
& vegetables 

Welcome at Lava

LAVA stands for “Administrative and Logistic Association of producer organizations”, the umbrella organisation to promote co-operation among the fruit and vegetable producer organizations in Belgium. All of these producer organizations carry the Flandria quality label, which guarantees products of the very best quality, sustainably grown by family businesses.

Meet Flandria

THE FLANDRIA LABEL
FLANDRIA VEGETABLES
FLANDRIA FRUIT
“Lekker van bij ons" [dutch only]
Keep track of food trends and cooking tips with Belgian products. Be inspired by the seasons and discover delicious recipes by ingredient, cooking, season or theme at “Lekker van bij ons”.

Read more
"Lekker van bij ons" [dutch only]
Keep track of food trends and cooking tips with Belgian products. Be inspired by the seasons and discover delicious recipes by ingredient, cooking, season or theme at “Lekker van bij ons”.
Read more
"Lekker van bij ons"
[dutch only]
Keep track of food trends and cooking tips with Belgian products. Be inspired by the seasons and discover delicious recipes by ingredient, cooking, season or theme at “Lekker van bij ons”.
Read more

A sustainable fruit and vegetable sector

THE COOPERATIVE FRUIT AND VEGETABLE SECTOR FURTHER IMPROVES ITS SYSTAINABILITY.  With ‘Responsibly Fresh’, the fruit and vegetable producers and their cooperatives – associated within VBT, the Association of Belgian Horticultural Cooperatives – have made collective efforts towards sustainability. They first looked at getting their own businesses in order. By obtaining the necessary certificates and inspections by external parties, they’ve been able to show meaningful progress. After 6 years and 3 sustainability reports, it is now time to come into the open.

01

LOW IMPACT

Low impact: when it comes to producing and marketing fruit and vegetables, it is important to let nature do its work and ensure the impact on humans and the environment is kept to a bare minimum.

02

BIODIVERSITY

Biodiversity, because it is unsustainable when farming disrupts the natural order instead of aspiring to integrate fruit and vegetable production into nature and its environment.

03

PROXIMITY

Proximity, because it is important to know where fruit and vegetables in stores are sourced from and how they got there.

04

FOOD THRIFT

Food thrift, because it is shocking to realise just how much tasty and healthy food is lost or wasted.

01

LOW IMPACT

Low impact: when it comes to producing and marketing fruit and vegetables, it is important to let nature do its work and ensure the impact on humans and the environment is kept to a bare minimum.

02

BIODIVERSITY

Biodiversity, because it is unsustainable when farming disrupts the natural order instead of aspiring to integrate fruit and vegetable production into nature and its environment.

03

PROXIMITY

Proximity, because it is important to know where fruit and vegetables in stores are sourced from and how they got there.

04

FOOD THRIFT

Food thrift, because it is shocking to realise just how much tasty and healthy food is lost or wasted.

01

LOW IMPACT

Low impact: when it comes to producing and marketing fruit and vegetables, it is important to let nature do its work and ensure the impact on humans and the environment is kept to a bare minimum.

02

BIODIVERSITY

Biodiversity, because it is unsustainable when farming disrupts the natural order instead of aspiring to integrate fruit and vegetable production into nature and its environment.

03

PROXIMITY

Proximity, because it is important to know where fruit and vegetables in stores are sourced from and how they got there.

04

FOOD THRIFT

Food thrift, because it is shocking to realise just how much tasty and healthy food is lost or wasted.